To Be A Millionaire Online Secrets


Wednesday, December 26, 2007

5 Steps to Massive Profits - A Business Marketing Tip

5 Steps to Massive Profits - A Business Marketing Tip
by: Steve Majors

Here's a business marketing tip to gain maximum profit from
any product or service in your business marketing lineup,
and how you will gain extreme profits when you follow these
5 simple, LAZY steps;

1. Look not at what you are offering through your business
marketing efforts - look at WHO WILL BUY your
product/service. Make a picture of your 'typical buyer' -
who they are, their age, what they like to do, etc.

This is often known as the 'target market prospect', yet,
the more detailed you define this 'target' in your business
marketing, the better.

I've even gone to the point of giving this 'target market'
person a name and put a picture up on my computer monitor
(find a 'friendly face' on the Internet somewhere and 'tag'
it as your target market prospect) - get your business
marketing centered around every aspect of your target - the
more you know them, the easier it is to chat about what they

2. Develop a list of your target market prospect's likes and
dislikes as it would relate to a product/service similar to
yours. (You'll get a 'third party' look at your competition,
as well as some inside looks at their business marketing

Consider some questions they would have, or some typical
objections to buying this similar product/service (this may
come from your previous research, or you may have to simply
do some).

One way to personalize the business marketing research of
your 'target market prospect' is to 'role play' - think
about your prospect as a good friend that you are having a
picnic with (or even a co-worker at the water cooler, etc.)
and in passing, your friend brings up that 'similar'

What do they say about it?

What are their questions/concerns?

Is there a 'running joke' about the competition's
product/service that defines a hole in their business
marketing? (i.e., "Did you hear about the lady that used

All these things need to be addressed, and documented.

Let your mind be creative and wander, but keep it to a time
limit - about 15-20 minutes per business marketing 'play'
session. Think of nothing but this 'conversation' during
this creative (often fun) time.

It might even be helpful for you to say everything that
comes to mind out loud during these business marketing
planning sessions(as silly as that sounds, it works...) and
record it, as some of the best business marketing ideas get
overlooked when you are trying to write them down quickly.

Listening back for those 'nuggets' might even trigger other
'bits of business marketing gold' for you to work with.

3. Figure out how your product/service and business
marketing plan is similar, yet different than the
competition. Just how does your solution overcome all the
questions, concerns and yes, even 'jokes' from your target?

If you can't answer these questions for yourself, how would
you expect to answer them from your prospect?

The beautiful part about this business marketing exercise is
that, if you go through it with commitment, you will already
know the answers to the prospect's questions BEFORE they ask
them - which quickly eliminates any fears you might have
about talking with them.

4. Continue this simple exercise - every couple days for a
week or so. Giving 15-20 minutes of serious thought to your
business marketing plan and role playing every couple days
will stimulate your conscious mind, as well as keep your
unconscious mind actively thinking about it.

You'll be surprised at the outcome of taking these steps

But be forewarned - you will very likely have a very
different outlook about your prospect after one week of this
simple, yet extremely effective business marketing, 'target
market' finding tool!

You will know them as well as you know yourself, so you will
be able to talk with them about things quickly, simply and
with the best, consistent results of your business marketing

5. Now, take a look at your product/service and business
marketing plan - through the prospect's eyes (now that you
can clearly see through them...)

Does it fit your prospect's needs?

Does it answer their questions and eliminate their fears?

Is it priced right for your target prospect?

Is there a market for your product/service other than your
personalized target market prospect? (This step is vital as
a 'reality check" - and one that many business marketing
planners miss)

When you follow these five steps faithfully, you will have
credibility, knowledge and successful long-term
relationships with your customers (who used to be simply
'target market prospects' before you understood the power of
this business marketing tip!).

About the author:
Steve Majors - To-the-point training and coaching for business and wealth creation through creative Real Estate investing. Known as "The Lazy Investor", with courses and training sessions to slingshot your success.

Sunday, December 16, 2007

Avoiding Home Business Failures

Avoiding Home Business Failures
by: Srinivasan R.G.

It’s been said that 80% of all small business dies within the first 3 years. And the rest are somehow struggling along with meager revenues. Only a handful is successful. Home based business has an even shorter lifespan. Every enthusiastic home based venture starts out with a big promise, a lot of excitement and enthusiasm.

However at the first signs of trouble or a slow take off the people become panicky. Having been accustomed to regular pay check, when the money does not roll in week after week and the bank balance hits the low digits, there is a sense of panic and the exciting home business gets trashed.

My own experience tells me this happens just when you are through with organizing, setting up and the difficult transition period of reaching out to the customers, you decide to wind up the business in favor of a job.

Now here are a few tips to persevere and make a success of your home business.

Plan in advance your finances for running your family for a minimum period of 6 months.

Plan every aspect of your business – right from creating the product to final shipments - on paper. Don’t leave out anything. This is what is called a business plan. Make it elaborate and group each aspect under a heading and subheading.

Home workers need to set a disciplined work schedule. Having no bosses around or compulsions of commuting may make you take things easy and relaxed. At least for the first 6 month work as if you are in employment and put in the required hours. You can relax and cut down on working hours when you start earning enough.

Don’t procrastinate or put things off for tomorrow. Action is one major ingredient for success. If you need to do something do it today. Do it now.

It is essential to keep your motivation high. Read about the success of other small business and home business owners and learn what they did right. Duplicating someone else who has succeeded makes it easy to succeed yourself.

You may suddenly find yourself alone without the social support of colleagues and friends. Even persons you considered your best friends may avoid you if they feel you are in trouble. That is OK. You get to know who’s who in times of adversity. Learn to depend on yourself than outside support.

Be prepared to take the temporary pain and denials. Robert Kiyosaki of ‘Rich Dad Poor Dad’ fame and his wife slept in their car for a few months and lived in a basement of a friends house for many more months to achieve what they set out - their financial freedom.

Believe in yourself and keep going even if the going gets tough. The rewards far outweigh the pains and temporary sufferings. Remember the darkest hour is just before the dawn breaks out and sun rises.

About the author:
R.G. Srinivasan is a Managerial professional, Writer and Author. He writes a regular blog on home-business resources aailable at http://www.home-businessresources.blogspot.comwith online marketing tips, resources, opportunities and online promotional strategies.

Tuesday, December 11, 2007

Buying a Franchise

Buying a Franchise
by: Matt Bacak

is not for everyone. This guide will help you evaluate whether buying a franchise is right for you. It will help you understand your obligations as a franchise owner. Many people dream of owning and running their own business but are often let down by the reality of doing so.

By purchasing a franchise, you often can sell goods and services that have instant name recognition and can obtain training and ongoing support to help you succeed. But be cautious. Like any investment, purchasing a franchise is not a guarantee of success.

A franchise typically enables you, the investor or "franchisee," to operate a business. By paying a franchise fee, which may cost several thousand pounds, you are given a format or system developed by the company ("franchisor"), the right to use the franchisor's name for a limited time, and assistance.

While buying a franchise may reduce your investment risk by enabling you to associate with an established company, it can be costly. You also may be required to relinquish significant control over your business, while taking on contractual obligations with the franchisor.

Outlined below are some of the main points you need to consider before buying a franchise:

- Franchise fee: Your initial franchise fee, which may be non-refundable, may cost several thousand to several hundred thousand pounds.

- Royalty payments: You may have to pay the franchisor royalties based on a percentage of your weekly or monthly gross income. You often must pay royalties even if your outlet has not earned significant income during that time. In addition, royalties usually are paid for the right to use the franchisor's name.

- Advertising fees: You may have to pay into an advertising fund. Some portion of the advertising fees may go for national advertising or to attract new franchise owners, but not necessarily to target your particular outlet.

- Controls: To ensure uniformity, franchisors typically control how franchisees conduct business. These controls may significantly restrict your ability to exercise your own business judgment.

- Terminations and Renewal: You can lose the right to your franchise if you breach the franchise contract. In addition, the franchise contract is for a limited time; there is no guarantee that you will be able to renew it. A franchisor can end your franchise agreement if, for example, you fail to pay royalties or abide by performance standards and sales restrictions. If your franchise is terminated, you may lose your investment. Franchise agreements typically run for 15 to 20 years.

After that time, the franchisor may decline to renew your contract.

Before investing in a particular franchise system, carefully consider how much money you have to invest, your abilities, and your goals.

About the author:
Matt Bacak became "##1 Best Selling Author" in just a few short hours.
Recent Entrepreneur Magazine’s e-Biz radio show host is
turning Authors, Speakers, and Experts into Overnight Success Stories.
Discover The Secrets

Tuesday, December 4, 2007

How Most Millionaires get to be Millionaires...

How Most Millionaires get to be Millionaires...
by: Daegan Smith

Why do so many people claim that money isn’t important? Why is there this notion that wanting money somehow makes you an ill adjusted bad human being? It’s such a strange thought pattern don’t you think?

Wanting more money in your life doesn’t mean you’re a bad person. It doesn’t mean you’re greedy either. It just means you want more out of life. You want more freedom. You want more security. You want more fun. Whatever it is, you just want more. Money is just simple a means to that end.

I hoe I don’t let the cat out of the bag, but that’s what this whole home business gig is anyway. Someone sells you on the idea that you can make tons of money working from home as an independent contractor or distributor for this company or that. And, it’s not that you ever buy into the promise that the home business is selling, but you take a leap of faith and give it a try.

We start small, maybe $20 for a book about real estate investing. I know my first brush with the thought that I could be independently wealthy working from home was when I came across an ad for the ebook Googlecash (if you don’t know what I’m talking about just do a quick google search). The idea seemed so easy and so low risk I figured why not give it a try.

That was the beginning, almost a year ago. Here I am now writing to you about my home business experiences. In that time, I’ve bought an apartment building and learned just about everything there is to learn about starting and running a business from home. And guess what? If you haven’t caught on to this yet, no matter what the ads tell you, no home business is as simple or as cheap as the ad would have you believe. But I digress.

Let me get to the point though. Let’s discuss the title of this little article. Most millionaires become millionaires by starting a small business, saving their revenue, and then investing. It really is that simple. Let me say that again, all you have to do to become a millionaire is start a small business, save, and invest.

So, what do millionaire look like? Well, most are in their sixties and living the same type house that you and I live in. They look like us. They dress like us. They are us. The only difference is they have a whole lot more money in the bank.

Here’s a fact that I hope will hit home. There are twice as many millionaire small business owners than there are millionaire doctors or lawyers combined. So, if you own a home based business or you’re thinking about checking out some legitimate home based business opportunities then your on the right track. Just stick with it and don’t give up!

Remember most millionaires are get to be millionaires by being just like you and me, they’re home business entrepreneurs!

About the author:
Daegan Smith is the Ex-NCAA Wrestler Turned Webmaster of
Perfect Home Based Business Opportunities - The Internet's Top Home Based Business Opportunities Free Information Resource!